Dr. Arturo Vásquez-Parraga
Estados Unidos
Education
Ph.D., Texas Tech University, 1990.
Major: Marketing Supporting Areas of Emphasis: International Business
Ph.D., The University of Texas at Austin, 1986.
Major: Economics
MA, University of Texas at Austin, 1983.
BA, Catholic University of Peru, 1981.
Major: Social Sciences
Professional Positions
Academic - Post-Secondary
Professor of Marketing and International Business, UTPA - College of Business Administration, Department of Management, Marketing, and International Business. (September 1, 2005 - Present).
Visiting Professor, Universidad de Concepcion, Concepcion, Chile, Industrial Engineering: Master Program. (2010 - 2013).
Visiting Professor, Universidad de San Ignacio de Loyola, Lima, Peru, Graduate Programs. (2012).
Visiting Professor, Universidad del Norte, Barranquilla, Colombia, Graduate Programs: Master in Business Administration. (2002 - 2012).
Visiting Professor, Universidad de Talca, Talca, Chile, Graduate Program: MBA-Executive
Program and MBA-International Business. (1999 - 2010).
Visiting Professor, Universidad Catolica de la Santisima Concepcion, Concepcion, Chile, Business professors. (2007 - 2009).
Visiting Professor, Universidad de Chile, Santiago, Chile, Graduate Program: MBA-Ingenieros Comerciales and Ingenieros Civiles Industriales. (2007 - 2009).
Intellectual Contributions
Book Chapters
Vasquez, A. Z., Sahagun, M. A., Escobedo, P. J. (2014). Customer Store Loyalty: Process, Explanation Chain, and Moderating Factors. In Fabio Musso and Elena Druica (Ed.),
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Handbook of Research on Retailer-Consumer Relationship Development (pp. 70-85). IGI Global.
Aguero, C., Vasquez, A. Z. (2013). Strategic Planning of Intangible Resources. In Christiaan Stam (Ed.), European Conference on Intellectual Capital (pp. 19-26). Haarlem: IN Holland University of Applied Sciences.
Vasquez, A. Z. (2011). Validation of Knowledge in Marketing Ethics Research - Learning from Shelby D. Hunt. In John R. Sparks (Ed.), Legends in Marketing - Shelby D. Hunt, Vol.6: Macromarketing, Ethics, and Social Responsibility: The Research Tradition Period (vol. 6). Sage.
Vasquez, A. Z. (2009). Ethical Decision-Making in the Light of Culture and Control. In Svensson, Goran, and Greg Wood (Ed.), Business Ethics: Through Time and Across Contexts (pp. 79-112). Lund: Studentlitteratur AB.
Refereed Journal Articles
Vasquez, A. Z. (2014). Employment and Economy in Mexico under the Shadow of NAFTA in the last 20 Years (1994 – 2014). Labor Analysis, 38(445), 9-11.
Vasquez, A. Z., Sahagun, M. A. (2014). Explaining Customer Loyalty to Retail Stores in U.S. Hispanic Markets. International Journal of Economic Behavior (IJEB), 4, 19-32.
Sahagun, M. A., Vasquez, A. Z. (2014). Can Fast-food Consumers be Loyal Customers, if so how? Theory, Method and Findings. Journal of Retailing and Consumer Services, 21(2), 168-174.
Torres-Moraga, E., Vasquez, A. Z., Barra, C. (2014). Internet Banking: How does Service Quality Impact on Customer Relationships in Internet Banking. Journal of Internet Banking and Commerce.
Vasquez, A. Z. (2014). Work Ethics in Peru Twenty Five Years Later. Labor Analysis, 38(414), 14-16.
Sandoval, E., Vasquez, A. Z., Sabat, R. (in press). Stock Market Integration of Chile, Colombia and Peru in MILA. To appear in Innovar, Journal of Admnistrative and Social Sciences.
Marquina, P., Vasquez, A. Z. (2013). Consumer Social Responses to CSR Initiatives Versus Corporate Abilities. Journal of Consumer Marketing, Volume 30(Number 2), 100-111.
Vasquez, A. Z. (2012). Firm Competitiveness: Who is the Dog and Who is the Tail? Labor Analysis, 36(420), 9-11.
Vasquez, A. Z. (2011). Ethical Leader, Ethical Brand and Firm Competitiveness. Labor Analysis, 35(405), 40-42.
Vasquez, A. Z. (2011). Ethics and Electoral Politics: Who Should be Ethical and Why. Labor Analysis, 35(407), 47-49.
Vasquez, A. Z. (2011). The Ethical Leadership of a Manager or Director Relies on His Organization's Control System and Ethics Auditing. Labor Analysis, 35(406), 47-48.
Zamora, J., Vasquez, A. Z., Rodriguez, A., Gonzalez, A. (2011). Road Travelers' Motivations and Loyalty: Train Versus Bus Services. Journal of Travel & Tourism Marketing, 28, 541-555.
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Zamora, J., Vasquez, A. Z., Diaz, R., Grandon, M. (2011). Towards an Understanding of Restaurant Customer Loyalty. Studies and Perspectives in Tourism, 20(2), 563-583.
Vasquez, A. Z. (2010). The Manager's Dilemma Is Not "To Be or Not To Be" But "To Be Ethical or Not Ethical". Labor Analysis, 34(401), 42-44.
Torres, E., Vasquez, A. Z., Barra, C. (2010). How to Measure Service Quality in Internet Banking. International Journal of Services and Standards, 6(3/4), 236-255.
Vasquez, A. Z. (2010). A Foul is Neither Tolerated in Soccer Nor in Business and Daily Life. Labor Analysis, 34(399), 40-42.
Flores, J., Vasquez, A. Z. (2010). Ethical Orientations and Attitudes of Hispanic Business Students. Journal of Academic Ethics, 7(4), 261-275.
Vasquez, A. Z. (2010). Planning a Competency-based Learning Program for the Company. Labor Analysis, 34(395), 35-36.
Vasquez, A. Z. (2010). Competency Models for the Job. Labor Analysis, 34(393), 38-40.
Torres, E., Vasquez, A. Z., Barra, C. (2010). Antecedents of donor trust in an emerging charity sector: The role of reputation, familiarity, opportunism and communication. Transylvanian Review Administrative Science, 29E(February), 159-177.
Vasquez, A. Z. (2010). Competency-based Learning for the Job. Labor Analysis, 34(392), 46-48.
Olavarrieta, S., Torres, E., Vasquez, A. Z., Barra, C. (2009). Derived Versus Full Name Brand Extensions. Journal of Business Research, 62(9), 899-905.
Rojas, J., Vasquez, A. Z. (2009). Determinants of Student Loyalty in Higher Education: A Tested Relationship Approach in Latin America. Latin American Business Review, 10(1), 21-39.
Torres, E., Vasquez, A. Z., Barra, C. (2009). The Path of Patient Loyalty and the Role of Doctor Reputation. Health Marketing Quarterly, 26(3), 183-197.
Torres, E., Vasquez, A. Z., Zamora, J. (2008). Customer Satisfaction and Loyalty: Start with the Product, Culminate with the Brand. Journal of Consumer Marketing, 25(5), 302-313.
Sandoval, E., Vasquez, A. Z. (2008). The Effect of Exchange Rate Risk on the Conditional Relationship Between Beta Risk and Return in International Equity Markets. The International Journal of Business and Finance, 2(2), 1-18.
Sandoval, E., Vasquez, A. Z. (2008). The Pricing of Exchange Rate Risk in Up and Down World Stock Market Periods. Global Journal of Business Research, 3(1), 27-39.